(Photo provided to Xinhua Daily)

The Nanjing Creative Design Week 2024 opened at the Nanjing Municipal Museum (Chaotian Palace) on May 31.

Inaugurated in 2015, the event has attracted designers, scholars and practitioners from creative industries through exhibitions, exchanges, academic forums, and markets. Since 2019, the event has also promoted the participation of students from more than 30 universities and colleges in Nanjing in cultural, commercial and tourism initiatives. The last edition focused on the role of creative design in enhancing the aesthetics of urban life and stimulating public participation.

This year's event will further explore the core theme of "Design for Nanjing," supporting rural vitalization through environmental landscaping, urban renewal through creative designs, and cultural and tourism recovery via digital creation, with the aim of enhancing the integration of Nanjing’s ancient elegance with modernity.

In recent years, Nanjing has continued to promote urban renewal, including the business revival at the Chaotian Palace area and a nostalgic regeneration of the Nanhu area by highlighting its historical heritage.

The organizing committee has also invited top artists, young creators and university students to craft unique badges for Nanjing’s museums, which are popular venues for people of all ages. In addition, this event will also highlight the graduation designs from universities and start-up stores by students.